Isn’t the Internet synonymous with Information overload? Sugar-coated words, always smiling people, polished up commercials – I bet the social media posts, web pages, e-mails, and mobile apps shine brighter than diamonds. It is as if scams and social media got married to give birth to the most influential fake companies. Fortunately, there is an end to this toxic relationship and, eventually, a way to pluck the seed of fraud off the platforms: Live Streaming Apps.
This piece of information on the best live streaming apps spots the Internet’s one of the biggest problems and the solution, aiming to arm you with the ability to make a difference.
Getting information off the Internet is like taking a drink from a fire hydrant. – Mitchell Kapor
What Is Information Overload?
The term “information overload” (also known as the information explosion, information anxiety, and infoxication) was first coined by Bertram Gross in his 1964 book “The Managing of Organizations.”
Infoxication occurs when one has too much information (TMI) about a particular issue. We have a limited cognitive processing capacity that affects our ability to make decisions when information overload occurs.
Information overload is a symptom of our desire to not focus on what’s important at the moment. It’s a choice. – Brian Solis
This image doesn’t represent even a fraction of content consumption sources, right? We all are drowning in information and struggling not to feel overwhelmed.
As we approach 2022, the ways we have to create/consume content are endless and ever-changing.
How To Move from Noise To Signal?
The solution is to access the information in real-time to take immediate action. The solution is to be alerted the second a story breaks, and that’s why the act of launching a live video streaming app shouts success.
By 2027, the live streaming apps are going to flip the content distribution and consumption process entirely on its head. ⠀
Live Streaming Apps Statistics 2021
What you know is a drop. What you don’t know is an ocean. Keep on reading as I’m about to shed light on the eye-opening live video streaming statistics. Let’s start with WHY!! Why to even think about implementing a live video-streaming app idea?
Most importantly, the video live streaming apps market is expected to be worth over $247 billion by 2027 by growing at a CAGR of 28.1%. (Source: Globe News Wire)
Did you know that video generates 1200% more shares on social media than images? Did you also know that websites that use video enjoy 41% more traffic from organic searches? That said, video content is the king, and live video streaming apps are the kingdoms.
To strain off useless online stuff from the important information, one has to access the information in real-time.
- What is going at a glance? is the answer to how to be more decisive?
- Every individual/business is trying to stay ahead of what the online world thinks. Everyone is dying for real-time information.
Live video streaming apps act as strainers here.
Don’t you think an app that can reduce the noise to help others find the conversations they care about is a sure-shot success?
By 2027, broadcasters, brands, and content producers will no longer rely on their present market position. They’ll have to greet live streaming platforms with open arms to feed their hunger for more revenue streams.
Conventional TV is also on its last legs. Live concerts, news programs, and sports events will be the first ones to say goodbye to television. The statistics shown below shout opportunity for those who are willing to launch niche live streaming apps.
Audio + Video Live Streaming Apps
The real problem seems to be associated with the interest of online users. For most of them, internet is entertainment. Google is gossip. Content depth is distraction.
I just weaved words that showcase the concept behind Clubhouse, an audio-based social media platform.
What Is Clubhouse?
Clubhouse, an app that provides a more personal level experience, allows you to jump in and out of different audio chats.
📖 Read More: Clubhouse’s Business And Revenue Model
- The clubhouse was an invite-only social app. You needed an invitation to participate or even to listen to the conversation.
In July 2021, Clubhouse ended the invite-only system. It is open to anyone who wants to tune into the latest audio chats.
Once started as a platform for professionals is now no different platform than TikTok. That said it is just adding up to the problem of information overload.
- Clubhouse created a lot of buzz around its platform that made Twitter launch Spaces, Facebook launch Audio Rooms, and Reddit launch Reddit Talk. It is to be noted that social media giants Twitter, Facebook, and Reddit had already launched live-video streaming features before they jumped on the Clubhouse bandwagon.
The clubhouse is an audio-only platform. Will Clubhouse continue to become the internet sensation, especially when live video-streaming is expected to account for 82% of all the internet traffic? (Source: Livestream) The chances are as thin as air.
Did you know that the video live-streaming industry grew by 99% in one year (Between April 2019 and April 2020)?
These statistics shout opportunity for entrepreneurs who want to launch a first-of-its-kind app. The answer to your “How?” is Openhouse!
What is Openhouse?
Openhouse is a pre-built, invite-only, live-streaming platform similar to clubhouse with an extra feature: Live video-streaming, making it the first-of-its-kind. The live video-streaming feature only allows invited candidates to view the video or participate.
Considering the continuous growth of the live video streaming industry, the team at Appscrip found it necessary to include the live video streaming feature.
How would you like to monetize your live streaming app? As highlighted above, 52% of the live-stream viewers prefer to watch ads than paying for a subscription.
Did you know that Clubhouse only has one source for generating revenue: Paid events and seminars. The app takes a bit from its users’ earnings.
Openhouse includes the best revenue-generating source, i.e., in-app advertisements. Here’s what the revenue model of Openhouse looks like!
There has never been a better time in history to launch live streaming apps. The live video-streaming industry isn’t overcrowded yet, but as we know, history repeats itself. It will be overpopulated by 2027.
Change is the only constant even when it comes to our ways of consuming content.