OnlyFans is steaming up #stayathome and #isolation situations. Its becoming a stupendous source of income for users who are raking in cash by sending nude photos and videos to their subscribers.
The OnlyFans App platform has become a space associated with shaking up the sex industry.
OnlyFans has seen :
75% increase in the number of people signing up during the months of March and April
Has over 30 million users and 450,000 creators
200,000 new users join the platform every 24 hours
10,000 new creators everyday.
Suprising Origins of the OnlyFans App
The platform originally was a space where content creators could make money by sending exclusive content from cooking videos to comedy and celebrity workouts.
But it quickly shifted to a platform for content of a more ‘adult’ nature, where users share intimate images and videos of themselves naked and having sex.
It is fast becoming a key destination for adult content and in the process, providing fresh revenue streams for adult entertainers and sex workers.
As is the case with any disruptive technology, OnlyFans is creating new opportunities for some and leaving others behind.
Direct Threat to Porn Studios
Porn studios are scrambling to try and find ways to compete. The personal interactive nature of OnlyFans app is missing in porn sites. On the OnlyFans App, the perfomers get to chat, video chat and have private sessions with the consumers.
Many adult film actors or pornstars are underpaid by studios and offered less than desirable working conditions. Hence a considerable number of them have been migrating to OnlyFans, where they get to keep 80% of their profits, have control over their schedule and content, and be their own boss.
Many porn studios have reached out to OnlyFans performers, asking them to make exclusive content for their websites.
Business Model of the OnlyFans App
The layout of OnlyFans resembles a typical social media feed, only the content uploaded on it typically reveals more than a thong, bikini or bare chested men.
Performers upload content regularly for a monthly subscription fee that normally ranges from $5 to $20. At the request of fans, some performers choose to create special content tailored specifically to the user’s request, which is sent directly to their inbox for an additional payment.
The platform says that YouTubers use it as another revenue stream. For insatnce fitness influencers showcase their workout videos.
Creators that have more than 10,000 followers can earn between $499 and $2,495 a month. The platform does take a 20% cut of any earnings.
Pay Per View Model
A pay-per-view (PPV) service is the type that requires the viewer or consumer to pay a fee before accessing and viewing the content.
This can be in the form of a one-off payment or purchasing a regular subscription package.
The PPV model is growing in popularity. Some television channels and webcast services have always had exclusive and premium content available that requires the viewer to pay to watch.
While some monetization techniques don’t guarantee much return on investment (e.g. advertising), PPV can be a lucrative money maker for content creators. Also, PPV comes with a number of benefits for content creators and influencers, so it’s worth making serious money from a performer’s creative endeavours.
Who are the content creators or perfomers?
A lot of established adult film actors are hopping on to the OnlyFans App bandwagon. It is also drawing in influencers and bloggers who had never before entertained the notion of joining the porn industry.
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It enables influencers to monetise directly on their content, without the intervention of a third party or having to win the graces of a brand. This, while satiating the public’s craving for a more ‘intimate’ gaze into the lives of social media personas.
Calling all influencers! Earn money from your fans. With monthly subscribers, set your price, receive tips, post exclusive content, livestream with your fans and get real time analytics! Become an #OnlyFans creator today! pic.twitter.com/2PTQVB92Yd
— OnlyFans (@OnlyFans) June 8, 2020
OnlyFans encourages everyone by giving a platform to people of all body types, gender expressions and backgrounds, totally unlike the conventions perpetuated by the porn industry.
Note to Entrepreneurs & Startups
If you are thinking of launching an online business and are waiting for inspiration for the right idea to strike through, here’s one.
Launch an app/website like OnlyFans App. It has a great business model. You can provide a subscription content service that hosts content creators in adult entertainment history, physical fitness, cooking, and other creators who post regularly online.